Pandora unveils new Oxford Avenue West retailer

Pandora has introduced the launch of its new Oxford Avenue West retailer at the moment (26 March), its fourth retailer on the procuring avenue.

Positioned at 374 Oxford Avenue, W1C 1JR, the shop affords a brand new vacation spot for patrons to discover Pandora’s full jewelry collections, together with its Lab-Grown Diamonds assortment and engraving companies.

The brand new retailer options Pandora’s first absolutely tiled façade with a “daring” customized retailer typology and window portals that maximise transparency.

Contained in the structure is “strategically” designed to spotlight Pandora’s premium collections, whereas making certain environment friendly shopper circulation.

To have a good time the launch, vogue illustrator Angelica Roselyn shall be in-store from 11 AM to 7 PM on Friday 28 and Saturday 29 Mach, providing dwell reward field illustrations for patrons.

Sarah Chenery, advertising and marketing director at Pandora UK, stated: “With Pandora Oxford Avenue West, we got down to create greater than only a regular retailer – we needed to ship a strong assertion for the model.

The façade was designed to supply actual stopping energy, whereas additionally inviting passers-by into the world of Pandora.

“Each element of the shop is meant to attach with shoppers in a significant and memorable approach.by We achieved this by fastidiously balancing architectural design, model storytelling, and product visibility to create an expertise that actually displays Pandora.”